Make CRM your secret weapon.

When it’s done right, there’s nothing like CRM for making your customers love you. We can help get yours firing on all cylinders. From segmentation, automation, optimisation to writing and designing emails your customers will love. Our expert audit will show you what you need to do to grow the right way with CRM.

CLIENTS WE'VE HELPED

“The Growth Foundation have been invaluable in our CRM strategy. Not only are they experts in their field but they're so easy to work with and are considered an extension of our team. I would highly recommend.”

AIMEE CONNOLLY
FOUNDER, SCULPTED BY AIMEE

The results speak for themselves

As a results driven team, you can have every confidence in our expertise and commitment to growing your business the right way.

+€410k Incremental Revenue

Our client had no CRM department. In an impressive feat, we optimised existing flows and delivered 20 new flow touchpoints in 4 months. This remarkable achievement generated €410k+ in revenue and 120k+ in additional sessions across 2 territories (Mar '22 - Dec '23).

+259% Sales Growth YoY

Our client had no in-house team, so we came in to run everything from overall channel strategies to the day-to-day executions. Four months later, their results were stronger than ever. £220k sales in 4 months (up 259% YOY) and sessions increased 140% YOY

+£147k Incremental Revenue

Our client in the fitness apparel space was being held back by the capabilities of their CRM platform. Post-migration we added 10 new automations and optimised their existing 6 to drive +£147k incremental revenue in 6 months.

+85% Increase in traffic

We helped our client in the fashion & apparel sector migrate to a new CRM platform. We provided strategic and executional support to make the move as seamless as possible, implementing new automations to set them up for long-term success.

+£42k

INCREMENTAL REVENUE

A large, multi-territory migration achieved in record time for our client in the automotive merchandising space. Whereas the brand previously had no automations set up, we introduced 6 new automations driving +£42k in incremental revenue over 2 months.

“I bloody wish everyone didn’t think CRM was just email.”

KIM DOAN
CMO, THE GROWTH FOUNDATION
WE’RE EXPERTS AT:

CRM roadmaps
Email, SMS, push notifications, direct mail & more
Acquisition, retention and loyalty
Cross channel automations
Referral campaigns
CRM vendor review & selection
Loyalty programmes
Platform migrations
High-performing email templates
Hands-on executional support
Customer testing strategies
Campaign segmentation
Data capture & list growth
Multi-territory campaign & customer strategies
ESP, CRM, CDP and DMP systems

Meet the team

We are an expert team of CRM specialists helping eCommerce scale-ups and multinationals grow sustainably, profitably and enjoyably.

With a proven track record for delivering high impact results for DTC brands big and small, your CRM growth journey starts here.

  • Kim Doan

    CHIEF MARKETING OFFICER

    Obsessed with using customer data to unlock untapped growth opportunites. Has over a 14-year career including roles at Gymshark and Sky TV. Insight driven and strategically minded, helping businesses grow even closer to their customers.

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  • Dani Audry

    Head of CRM

    Strategic thinker, with over 14 years' agency and cross-industry client side experience. Laser focused on delivering best in-class CRM campaigns that grows clients' revenue through deeper customer engagegmet. Well versed in CRM scalabilty, having managed international CRM for Peloton, and overseeing Sony Mobile's strategy across 36 markets.

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  • Sam Thomas Head of CRM at The Growth Foundation

    Sam Thomas

    Head of CRM

    Over 14 years experience, working across retail, travel and financial services with brands such as Travelodge, Go Outdoors & Travis Perkins. Passionate about using data to scale performance, unlock actionable insights & create personalised multi channel automation. Focused on delivering 'best in class' service, every time and working as an extension of your team.

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  • Giordana Senior CRM Manager at The Growth Foundation

    Giordana Viviani

    Senior CRM Manager

    Over 10 years experience working across multiple sectors including health and fitness, beauty, hospitality and gifting with brands such as Grenade and Carluccio’s. Her unique expertise lies in her excellent knowledge of both ecommerce and CRM. Proven track record of supporting our clients implement robust CRM systems. Proactively looks to upskill client Teams with her strategic and technical knowledge.

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Free Audit

Unlock the full potential of your CRM

Identify key areas to increase sales and LTV with our free audit.

1

Connect

We start by connecting your accounts in to our proprietary tool to allow our team to get a clear view of what’s true in your business.

2

IMMERSE

Here, we immerse into your account to understand what’s in place and what isn’t. Our team of experts know what to look for and where.

3

PLAYBACK

We present back to you what we’ve uncovered, our recommendations and expected upside of the proposed workstreams.

Let’s get to work

Like what you hear? We begin working together as an extension of your business, driving value through retention activity.

Get Started